Why ‘Buy’ Buttons Will Pose Big Challenges for Google, Facebook, Pinterest and Twitter

One year ago, the idea of shopping directly from Google, Pinterest, Twitter or Facebook was mostly unheard of. Today, these companies are hoping it becomes one of the hottest Internet trends over the next year.

Using DNA Testing to Put a Face to Litterbugs

Ogilvy & Mather Hong Kong has launched a city-wide campaign for the Hong Kong CleanUp Initiative. The campaign, entitled ‘The Face of Litter’,

Trai may regulate Skype, WhatsApp

NEW DELHI: Telecom regulator Trai today started the process to prepare regulatory framework for internet-based calling and messaging applications like Skype, Viber, WhatsApp and Google Talk, known as over-the-top (OTT) players.

What a dancing traffic light can teach us about advertising

Humans are so ingenious at adapting to inconvenient situations that they are not often aware that they are doing so. Think vending machine. People need to bend down to get a can of soda, simply because it’s easier for the machine to use gravity to drop a can into a bin at our feet than to deliver it at a waist high into our hands. Machine wins, we lose.

PM attacks ‘political motives’ for rejecting bailout proposals

"Some of us work in industries where the consequences of not caring can be serious. If you run a nuclear power station or a plane maintenance facility and you don't much care, I would worry for the safety of your staff, customers and the planet. There have been many examples where key individuals haven't cared about consequences, and they haven't ended nicely." By George Horsington on Why not giving a damn won’t stand in your way of success

Lights. Camera. Tablet! > Intel is back with 4th social film

In 2013 it was interesting to see that Beauty Inside won an Emmy in addition to several Cannes Lions Grand Prix.

PSA : Teaching kids that not all sharing is good

It’s not that easy to successfully teach kids about the risks of social media and online behaviour without totally freaking them out about all the potential dangers and threats.

Why Flipboard CEO is not worried about Apple's News app

NEW DELHI: Earlier this week, Apple debuted a new app called News that's coming to iPhones with its next big iPhone update, iOS 9.

“Shop Small”: a new gestural interface from AMEX

Amex doesn’t stop when it comes to small businesses. To raise awareness and promote local business across America, it partnered with design agency HUSH to create a gestural interface called “Shop Small.”

Imagine if your bathroom could talk

Toilet paper ads have never been this funny. The new campaign for Quilted Northern, “Designed to be Forgotten,” features no actual actors on camera.